Actions speak louder than words. In fact, I typed that verbatim in a previous post about observing your audiences’ actions in order to gauge what they believe or how they’ll act on…
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In his book, Thinking, Fast and Slow, Daniel Kahneman poses the following challenge: Glance at the image of this woman: As quickly as you saw her dark hair, you…
Well it’s that time again, folks! Time for Stillmotion to spin off yet another startup. What can we say? We’ve got ideas! First it was With Etiquette which eventually turned...
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The key to growing as a person, losing weight, being more productive, and achieving success comes from understanding how habits work. According to Charles Duhigg, author of The Power of…
Attract the clients and projects that fuel your soul. Sometimes the hardest thing is to take your own advice. Sure, it’s easy to dispense to others, but how often do we…
Gotta Ask Yourself: How Intentional Is Your Plan? A few weeks ago, we were approached by a client to create a launch film for their new software product. They…
Logic Doesn’t Convert—Emotion Does. Back in 2006, filmmaker Tim Piper set out to tell the story of how a cosmetic product ad gets made. He teamed with Dove to do so….
An Analysis of Virality in Action. “Stop! Thief!” With just those opening words I was hooked. A woman chased after a young boy who had just stolen some items from…
Story Really Is Important. As you sit in a meeting with your boss—maybe they’re the CEO or the SVP of Marketing—they go on and on about quarterly goals. They’re ideas are as varied as they…
69.9 is the magic number. It’s the maximum weight for luggage that you can haul across the world from airport to airport without incurring any fees. In our case, it’s...
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