What do you do when you’ve got a skeptical audience? Do you talk to them differently? Or do you treat them the same way you would a “believer?” Consider these…
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In 2014, my dad’s family doctor told him he was pre-diabetic. That meant he was on the path to diabetes but it wasn’t too late to turn things around. If…
I’ve spent a good portion of my day doing something, that while arguably productive, has nothing to do with my to-do list. And that’s at the expense of my to-do…
There’s one brilliant element people seem to be missing about Elon Musk’s PR stunt. There’s a lot of buzz out there about whether or not the glass demo mishap was…
Three days after I published my previous blog post about using storytelling to elicit cognitive ease, I found a study that, at first glance, contradicted something I shared in that…
Brains are lazy. It’s not an insult… it’s an evolutionary adaptation. We’re designed for efficiency, and when things feel easy, they also tend to feel pretty good. We’re rewarded by…
It’s a question that has fundamentally changed how I perceive the world. It started with photography but became much bigger than that. For a long long time, I’d been asking…
“People don’t buy what you do, they buy why you do it.” This quote is the foundation of Simon Sinek’s book, Start With Why. It’s also the foundation of the…
It’s inevitable. At some point in our lives, we’re going to encounter a cheater — someone that’s willing to win at any cost, even at the expense of their integrity. It happens…
In Part I, we talked about how critical non-verbals are (visuals, environment, tone, body language, etc.) and how they’re often an afterthought when communicating a message. This leaves massive opportunities on…